Author Archive

Conference Seating Styles

Conference seating arrangements and room layouts provide access and comfort for delegates, setting the foundation for productive meetings, training sessions and functions. Handled correctly, everyone will feel settled and receptive to the proceedings.   Organisers must select a conference venue proportionate to the number of people attending. Not only is this cost effective for the […]

Event Marketing

Steps involved in creating a promotional campaign for your event Note: Before creating a promotional campaign get the basic idea of some business and marketing terms. Step 1: Setup advertising objectives Why you want to advertise? What is your objective of advertising? What do you want to get through advertising? For e.g – You want […]

Risk Management Plan for Events

An event is full of uncertainties like power failure, equipment failure, medical emergency, brawl, stampede, fire, sponsorship withdrawal, last minute turned down by an artist etc. How will you deal with all these contingencies without a well thought out risk management plan.   Risk management is done at each and every stage of event production. […]

Event Venue Selection

Keep following things in mind while selecting a venue for your event: 1) Target Audience/Guest Size This means the number of people you are expecting to attend your event.   Make sure that your venue can easily accommodate your expected target audience. Your venue should not be too small or too large for your guests. […]